Thoughts, concepts, and notions about marketing, design and social media that are easy to understand and deal with. We are passionate about creating things that do what they are supposed to do, when they are supposed to do it. Nothing more nothing less...
If you’re not already familiar with Seth Godin, he is the author of the bestselling marketing books of the last decade, speaks to large groups on marketing, new media and what’s next, and is the founder of Squidoo.com, a fast-growing recommendation website. Read more about him here.
His most recent book is Tribes and we’re giving 3 lucky friends, followers and/or fans a FREE copy!
What Do I Have To Do?
To make me happy? All you need to do is Fan us on Facebook here and/or Follow us on Twitter here. That’s it! We will draw 3 random winners on October 23rd. Winners will be contacted via their respective mediums and announced here that day!
Update: We Have Winners!
Congrats to the following 3 winners of our Facebook & Twitter contest. We selected, at random, two winners from Facebook and one winner from Twitter. Congrats again to:
I came across this quote today from a presenter at the Inbound Marketing Summit as shared by @dlynton: “in social media promotion, a human element is involved that makes ROI unpredictable and harder to measure #ims09″
Much like Search Engine Optimization back in it’s infancy, Social Media is difficult (but not impossible) to measure, still “theory” and has to be tested and experimented with. And, like SEO, you’ll have “gurus & experts” coming out to sell you on those new buzzwords and then run off with your money.
Tomorrow, we will be having our first “Hack Day”. It will be a lot like our Idea Marathon we had earlier in the year where we spent the entire day brainstorming new ideas, processes and service improvements to benefit our clients. My team, which consists of Jillian, Jackie and Melissa, is focusing on measuring the success of Social Media Campaigns.
This is what Gene tells us: that we must remember that the Client is ultimately the boss. We as the company and individuals must perform our duties to keep our boss(es) from making mistakes and keep them looking good.
So is Social Media a viable tool for online marketing? Of course it is. Just look at the success of Zappos or even our local friends at Coffee Groundz; who saw almost a 30-50% increase in business thanks to social media and his been featured in many publications; most recently the Wall Street Journal.
We will be posting our presentations later this week and next week along with video and pictures of the day’s event.
This month we will be sponsoring the Refresh Houston meetup group in our new building. It will be a good opportunity for everyone to check out the new location, the space available for interested businesses looking for new space (up to 10,000 contiguous square ft. – wink wink) and of course networking with industry professionals. This month’s meeting will feature speaker Sheena T. Abraham from Commit for Life (Gulf Coast Regional Blood Center). She will be presenting on the benefits of social media for non-profits.
Not only will we be providing the meeting space, we’re cranking up the margarita machine and providing appetizers for all those who join us! Be sure to RSVP for the event so we can accommodate everyone!
We look forward to seeing everyone and welcome you all to our new building!
Building Address
7850 Parkwood Circle Dr.
Suite B3 (upstairs)
Houston, TX 77039
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