HOUSTON July 26, 2010: As an effort to help growing, small-to-medium-sized businesses develop their brands and social media strategies, interactive marketing agency Pop Labs, Inc. is hosting the SMB Facebook Competition.

The expanding importance of social media within business practices offers unparalleled opportunities for small- and medium-sized businesses to convey their values; however, these connections are sometime strenuous to nurture and cultivate. Due to character limits and the constant informational overload that many social media sites turn into, a company must concisely craft a unique persona.

During the SMB Facebook Competition, participants will compete for one of three prizes, which include a free E-mail Marketing Campaign from Pop Labs Inc. and a Social Media Campaign Consultation.

Entrants will also receive national exposure as well as the chance to demonstrate why they excel in their respective fields to Pop Labs’ many Facebook followers. All competition entries will be judged on personality, passion and persuasiveness; however, in the spirit of the power of social media, Pop Labs’ followers will decide on the final victor.

To sign up submit your entry for review and start following Pop Labs, Inc (@gopoplabs.com) for more information. Contest ends August 15, 2010 and winners will be announce shortly after.

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Picking Your Tech Battles

The internet changes rapidly. Right when you grow accustomed to one style, a new one emerges. Apple vs. Windows. MySpace vs. Facebook. HTML5 vs. Flash. You participated in at least one of these epic beefs, and it wasn’t easy to take a side. Maybe you waited it out, dual booting and double posting until the outcome of the battle became evident. Maybe you were an early adapter who had to constantly justify your decision to everyone else. Whatever the case, information is the key to making good decisions.

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On April 17th, Pop Labs was honored to be a guest and a sponsor for the Rice Alliance Business Plan Competition 2010. Over 40 teams competed for the chance to win more than $1 million dollars in cash and prizes from local and national sponsors.

Pop Labs’ Gene McCubbin, Audra Jackson, Victoria Rabin, and Stephanie Elsy judged the Twit Pitch portion, where contestants were challenged to develop a marketing pitch in 140 characters or less. The top 3 winners were awarded with a cash prize and services equaling $15,000 each. (more…)

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